Hobo Best SEO Tools for 2. No ONE tool does it all in 2. Here is a list of my notes on my favourite entry- level tools to help to do SEO. These are time- saving tools I use, have purchased, trialled or can recommend, with almost 2. These include free browser extensions and plugins; cloud- based online tools and paid desktop software packages. The best SEO tools will save you valuable time, can provide you with insight and can quickly help you explore challenges and opportunities.
The caveat being, of course, you will need some degree of experience to get the very most out of them. Tools like these help you make a better website and increase user satisfaction. That is very important if you want to rank high in Google.
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Your competition is using these tools and others like them, so you should think about using them too. I am a bit stuck in my old ways, and I don’t rely on too many tools but the ones I do, I use regularly.
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These are ‘white hat’ SEO tools. I don’t list blackhat tools on this page. I have marked affiliate links as (Aff* = Affiliate). Table Of Contents. The Google Keyword tool is still useful to some. It’s changed a lot over the years since I used the public version every day. I’ve even picked up some links after I spotted some changes to it.
I believe you need to be signed in to an Adwords account to get the most of it in 2. I have developed my private toolset with access to various API so I don’t use the public tool. It was always inaccurate in its ways and steered you down transactional queries. I do not think it is as useful as it once was, and beginners might find it easier to use one of the third- party keyword research services I list below. If I want competitive data quickly – I, like a lot of other professional SEO, usually get it from SEMRush (Aff*) these days.
SEMrush. SEMRUSH IS MY FAVOURITE ALL- ONE SEO TOOL. It is a Site Auditor, Keyword Research & Competitor Analysis Tool. I have enjoyed using SEM RUSH (Aff) over many years.
Semrush is a keyword research tool for, well, professional keyword snoopers, and much more in 2. I had, in the past, steered clear of most of these types of tools as I had traditionally found them while useful, very U. S. centric (I am UK). I like it! This tool lets you see: which keywords seem to be popular in your niche,related keywords, phrases and terms you might consider weaving into your content and linkbuilding strategiesgives you an idea (when you aggregate the data) which natural listings in Google are providing competitors unpaid trafficlists top ranking sites competing for those keywordsshows you on average how much a click on this keyword is worth in Google Adwords (although it would be nice to see that in Sterling (£) rather than dollarsillustrates how competitive this term is (in Adwords at least, by number of competition)how many (on average) times the keyword or phrase is typed into the UK version of Googleyou can get a cool firefox plugin as well and export research data to usual formats…and more. Watch Private Parts Online Mic.
You can really do some neat stuff if you are a keyword monkey. SEM rush has databases for US, UK, Spain, Germany, France, Spain and other geographic regions. Keyword Research with SEMrush. SEMrush is an all- in- one suite of digital marketing tools popular among professional SEO. It includes almost every tool you’d need to manage a successful organic online marketing campaign.
You can register for free to try it out: Once you’re logged in type one of your topics into the search box on the top of the screen and hit SEARCH. Watch Don`T Blink Download Full. Note: You will notice two more options inside the search box, one says (keyword) and the other lists a region (US in this case but it DOES have a good UK database I work with more): You can specify what regional search engine you want to see the results from. Even though you reside in one country it doesn’t mean that you can’t retrieve search data from another. This option allows you to specify that. Once your hit SEARCH the tool will display overview of various data on theme you’ve selected.(A keyword overview report in SEMrush)You can get a LOT of information about your competition and the marketplace with this online service, examples being: Organic.
Search. This section displays data relating to organic traffic this keyword receives. Volume indicates average monthly number of searches for this keyword. Number of results shows how many URLs compete for this keyword.
Paid Search. This section presents the paid traffic data – cost per click and competitor density. Trend indicates monthly distribution of search volume for the keyword. This metric is ideal if you want to establish keyword seasonality. Phrase match keywords and Related Keywords. These two reports are the heart and soul of keyword research.
Phrase match keyword shows variations of the main keyword you specified that customers might use to search for a product or service. Related keywords report shows different keywords that relate to the main keyword in one way or another. Click on “View full report” under Phrase match keyword report. This will give you access to a full list of phrase match keywords SEMrush (Aff*) had found for the topic: As you can see, apart from the list of keywords the tool also displays information that can help me better assess those keywords: Traffic Volume.
Average CPC. Competition Density. Of Results. Trend. It also lets you see the cached SERP (search engine results) page for each keyword. By analysing this data you can assess which keywords might be worth targeting with your SEO efforts. SEMrush (Aff*) is a great tool – for beginners and professionals alike. It’s the first place I go to for a quick overview of competitors performance in Google.
Long Tail Pro. Long Tail Pro (Aff*) is a keyword research tool that includes some clever competitor analysis to help you target the right keywords on your website. This tool can quickly analyze the top 1. Google for each of your keywords, saving you boatloads of time. This tool also checks important SERP data points like keyword usage in the Title Element and Meta tags, Domain & Page Authority, Moz Rank, Number of Backlinks, Domain Age etc. This is a great tool for keyword researchers, and I know a few colleagues who like it too.
I can recommend Ubersuggest for quick Google Autocomplete research, too, and also I’ve found Answer The Public to be very useful, too, when investigating what QUESTIONS are being asked on Google by users about a certain topic. Search. Metrics Suite. The Searchmetrics Suite (Aff*) is designed to help marketers working for enterprises and agencies plan, execute, measure and report on internet marketing strategies. It has a free account where you can see some information of how your site performed over the last 6 months. It’s useful for competitor keyword analysis and to get a quick overview of any site that already has some visibility in Google.
Search. Metrics has LOTS of data and that places it amongst the best seo reporting software you can buy. Spy. Fu. Spy. Fu (Aff*) is also a great tool for competitive keyword research, and while I don’t use it that often, many of my colleagues and peers really like this tool so it may be worth giving it a test drive. I was recently impressed by the accuracy of this tool in judging actual traffic trends to a site: Hat Tip to Sistrix, too. I’ve played about with this tool in the past and was impressed, and I have heard good things about it recently. Crawlers & Broken Link Checker Tools.